
天美传媒 is thrilled to have supported in the appointment of Sam Dickson as their new Managing Director.
Following a careful and thorough recruitment process led by our team, Sam will join Squire’s on 23 June 2025, succeeding Martin Breddy who retires in July after nine successful years with the business.
Sam brings exceptional retail leadership experience from her previous senior and board roles at Sainsbury’s, B&Q, Waitrose, and most recently as VP for Own Brand and Acting Chief Customer Officer at Asda. Her extensive expertise spans multiple retail categories including Food, Non-Food, Home, Gardening and Outdoors.

Sarah Squire, Chairman, Squire鈥檚 Garden Centres, comments:聽鈥淪am鈥檚 extensive experience across a wide range of sectors and her passion for retail will be invaluable as we look to the future of Squire鈥檚. Sam鈥檚 career has seen her lead categories including Food, Non-Food, Home, Gardening and Outdoors, across multiple retailers. She brings a wealth of expertise and knowledge to our business and I am very much looking forward to her joining us in June.
鈥淚 would also like to express my sincere thanks to Martin for his outstanding contribution and thoughtful guidance over the past nine years, during which we navigated the many challenges brought by the pandemic and grew our business with the acquisition of further centres. We wish him all the very best for his retirement鈥
Sam Dickson comments:鈥淚 am delighted to be joining the Squire鈥檚 family business. It is rich in heritage, with strong expertise, supported by amazing people and underpinned by a well-loved brand.
I can鈥檛 wait to get started and I am very much looking forward to working with the teams, suppliers and industry bodies, for the benefit of all our colleagues, our customers and our local communities.鈥
天美传媒 congratulates Sam on her appointment and wishes her every success in her new role leading this prestigious family-owned garden centre business.
天美传媒 brings extensive experience advising family-owned businesses on leadership succession and executive appointments, helping them preserve their unique values while positioning for future growth. For further information please contact Kate Ludlow.